Product Sentiment Analysis based on Marketplace Feedback

Overview

Analytical approach t come up with the sentiment analysis of a given product in the marketplace and social media based on the feedback given by customers & potential customers.

Solution Approach

Created a corpus of keywords from the feedback and deriving the sentiments using Natural Language Processing (NLP) & Natural Language Understanding (NLU).

Advantages

• In today's competitive world, it's an absolute must to keep track of the customer sentiments on the products & there is no better place to learn that from the marketplace and social media.
• This helps to predict sales.
• Helps in the betterment of the quality of the existing product lines.
• Helps unearth latent topics.